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Sunday, February 7, 2021

Anjana Reddy: The Young Entrepreneur Who Made it Big in the Fashion Industry

Anjana Reddy, a former national-level badminton player, found her true calling in the fashion industry. She is the Founder of Universal Sportsbiz Ltd, which is now an Rs. 100-crore business. Reddy is a young entrepreneur in India who is experimenting with designs, and creating celebrity fashion labels, Wrogn and Imara, with Virat Kohli and Shraddha Kapoor as the face of the brands.

I had the pleasure of meeting Anjana Reddy and listening to her motivational talk a few years back. Recently, she was the keynote speaker at the forum of Young, Bold, and Daring – the spirit of young entrepreneurs for a country enriched. The forum aimed to create awareness about opportunities available for young entrepreneurs, especially women who venture into enterprises. It also discussed the challenges faced by entrepreneurs and how to overcome them.

Reddy shared her inspiring journey and how she achieved success in the fashion industry. Being a sportsperson, she always had a passion for fashion, and her love for the industry led her to start her own fashion label. She discussed how she started small, with just one celebrity fashion label and slowly expanded her business, which now includes several fashion labels, with many celebrities endorsing them.

One of her most significant achievements is creating a niche for herself in a highly competitive industry. She identified a gap in the market and filled it with her unique and innovative designs. Her focus on quality, design, and celebrity endorsements helped her gain popularity and customer trust.

Reddy's success in the fashion industry is commendable, and her story is an inspiration for all aspiring entrepreneurs. Her journey shows that with hard work, determination, and a vision, anyone can achieve success. She is a true testament to the spirit of young, bold, and daring entrepreneurs in India.

Apart from being a successful entrepreneur, Reddy is also known for her philanthropic work. She actively supports causes like women's empowerment and education and regularly contributes to various NGOs and charities.

In conclusion, Anjana Reddy is a young entrepreneur who made it big in the fashion industry. Her story is an inspiration to many, and her success proves that anyone can achieve their dreams with hard work, determination, and perseverance. She is an inspiration to all aspiring entrepreneurs, especially women, who want to venture into the world of business.


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